Posts Categorized: Misc

Hornby posters scoop international D&AD award

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Hornby’s spoof passenger information posters on station platforms campaign has been awarded the highest accolade in world advertising, winning a coveted pencil at the annual D&AD awards in London.

The ‘Station Posters’ campaign, created by Bath based AgencyUK, was selected from over 24,000 entries from all over the globe. D&AD – the Design and Art Directors Association – is the high mark in brand creativity, embracing all aspects of advertising and design. The judging is notoriously rigorous and a D&AD pencil is a hard-earned and highly prized measure of excellence.

The pencil was awarded to Hornby for Best Outdoor Poster Campaign of 2016. The campaign featured supposedly genuine information posters on railway platforms alerting commuters to bizarre delays: ‘The 11.43 from Bath has been derailed by the family cat.’ The judges recognised that it captured the charm and authenticity of an iconic British brand.

“In terms of creativity, it doesn’t get better than this,” said AgencyUK’s Creative Director Zane Radcliffe. “We’re very proud to see our Hornby work sharing a winner’s podium alongside giants like Coke, Burger King, Apple, Wrangler and Ikea. From the feedback we’ve been getting, it’s clear that there is a tremendous amount of affection for the Hornby brand.”

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AgencyUK launches new product ranges for Pestle Herbs

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The misery of summertime itching , sleepless nights and endless winter sniffles could be left behind as AgencyUK launch a series of new product ranges from online e-tailer, Pestle Herbs, with a targeted digital campaign. The campaign follows the agency’s appointment earlier this year to develop brand strategy and manage brand communications.

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AgencyUK helps charity Send a Cow raise over £2.3million

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Last October AgencyUK was appointed by international development charity Send a Cow to promote their Christmas fundraising campaign.

The Bath-based charity’s campaign was given extra impetus as the Government had agreed to match every donation, £1 for £1 until December 31st 2015.

Read more on AgencyUK helps charity Send a Cow raise over £2.3million…

AgencyUK Rides High With Hat Trick Sports Brand Portfolio Wins

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AgencyUK have introduced 3 new sports brands to their portfolio of clients following a focused new business campaign ahead of Rio 2016 Olympic and Paralympic Games.

Ride Smart, Jon Pitts Human Performance and Flora Harris Eventing are all well known brands among the equestrian elite athlete fraternity. Each has appointed AgencyUK to the planning and delivery of their digital strategies as well as enhancing their web presence ahead of the Rio 2016 Olympics.

Read more on AgencyUK Rides High With Hat Trick Sports Brand Portfolio Wins…

Practically perfect appointment for AgencyUK

8.2.16 - Corsham.The launch a new one hour training programme by Norland Nannies entitled ‘Internet in Our Children’s World’ which aims to keep children safer online at Corsham Primary School. With pupils Evie year six (11) and Jake year five (10) arefrom left, Kerry Parker, head of school, Lauren Sherrin and Claire Burgess from Norland Nannies.Photo: Professional Images/@ProfImages

8.2.16 - Corsham.The launch a new one hour training programme by Norland Nannies entitled ‘Internet in Our Children’s World’ which aims to keep children safer online at Corsham Primary School. With pupils Evie year six (11) and Jake year five (10) arefrom left, Kerry Parker, head of school, Lauren Sherrin and Claire Burgess from Norland Nannies.Photo: Professional Images/@ProfImages

Award-winning communications firm AgencyUK has been appointed by fellow Bath brand Norland College to look after future PR campaigns.

Norland College has trained Nannies and Childcare professionals for over 120 years and appointed AgencyUK’s Social and PR team to handle the media launch of the college’s latest initiative, a training programme to help children stay safe when online.

Read more on Practically perfect appointment for AgencyUK…

AgencyUK Appointed to Launch e-Tailer PestleHerbs.co.uk.

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AgencyUK have been appointed by founder and serial entrepreneur Mathew March-Smith to launch Pestle Herbs, his latest venture catering to the increasingly aware ethical consumer. Mathew has a string of successes under his belt, including a leading London digital agency and the much-revered PongCheese.co.uk.

Read more on AgencyUK Appointed to Launch e-Tailer PestleHerbs.co.uk….

Sammy M: Marketing trends to look out for in 2016

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Trends

AgencyUK Managing Director, Sammy Mansourpour, looks to 2016 and discusses what trends he thinks will be big over the next year.

There are 3 big marketing trends currently underway and I think we’re likely to see significant momentum in the coming year, so it’s worth getting up to speed with them.

Read more on Sammy M: Marketing trends to look out for in 2016…

Bath artist creates AgencyUK’s Christmas card with festive songs hidden in snowy scene

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AUK Christmas

The Christmas season is upon us and award-winning integrated marketing firm AgencyUK has commissioned local artist Kate Davies to create an interactive Christmas card.

The festive scene was hand painted by Kate Davies, an illustrator and watercolourist. Kate works from her studio at home in Colerne, Wiltshire to create beautiful, illustrative art with English charm and humour.

Read more on Bath artist creates AgencyUK’s Christmas card with festive songs hidden in snowy scene…

AgencyUK takes home prestigious Chairman’s Award at Drum Network Awards

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Leading integrated marketing agency AgencyUK has rounded off a successful year with five wins at the prestigious Drum Network Awards, including the coveted Chairman’s Award for its work with Welsh Lamb.

Read more on AgencyUK takes home prestigious Chairman’s Award at Drum Network Awards…

AUK Creates  ‘Panto Farm’ Mockumentary for Local Charity

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AgencyUK has launched an online Christmas film for Send a Cow, a Bath-based charity dedicated improving the lives of African families.

Panto Farm’ was shot as a spoof documentary concerning a rural cattle farmer who breeds pantomime cows for panto season. Assisted by his ‘principal boy’ Beth – sorry, Bob – he fattens up his herd on Brussels sprouts, takes them to the milking shed to learn how to milk applause, before auctioning them to theatre directors for magic beans.

Read more on AUK Creates  ‘Panto Farm’ Mockumentary for Local Charity…