Earlier this year, award-winning communications firm AgencyUK was appointed by leading provider of workplace health and wellbeing cover, Westfield Health, to launch a new campaign for National Walking Month.
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The Bath-based charity’s campaign was given extra impetus as the Government had agreed to match every donation, £1 for £1 until December 31st 2015.
Leading integrated marketing agency AgencyUK has rounded off a successful year with five wins at the prestigious Drum Network Awards, including the coveted Chairman’s Award for its work with Welsh Lamb.
Last week the inaugural National Jigsaw Day was celebrated around the UK. The campaign was orchestrated by Bath-based integrated marketing agency AgencyUK on behalf of client, Wentworth Wooden Puzzles, who recently appointed the agency to look after an integrated Christmas campaign.
by Laura Farrington, Social & PR Executive at AgencyUK
For many, social media seemed to appear overnight, and therefore somehow gained a reputation of being a fad or unprofitable marketing tool. But the huge potential of social media marketing is now becoming more recognised and social media is shifting from novelty to purpose. With 72% of all internet users now active on social media, and 93% of shoppers buying decisions being influenced by social media, it is impossible for brands to ignore social media’s potential to increase their sales.
The award-winning integrated marketing firm The Agency is entering a new era, with a complete rebrand and the addition of new flagship services.
From the start of September, The Agency will be known as AgencyUK. Founder and Managing Director, Sammy Mansourpour said:
All brands must evolve to survive and thrive. We’ve recently experienced a rapid period of evolution at the freshly branded AgencyUK (formerly The Agency), so we thought it appropriate to offer a few insights into the strategy that lies behind our own agency evolution.
On 21st July 2015, Gareth Matheson, a former RAF Valley Chef revealed the top-secret recipe for Prince William’s favourite burger: The Royal Welsh Lamb burger. The stunt was orchestrated by Bath-based The Agency, the UK’s no.1 small independent marketing agency, who manage all consumer communications for Welsh Lamb.
Louise Walters, CEO of exhibition stand design company Priority Exhibitions, talks through five key ways she advises clients on how to really get the most from their exhibition stands to promote themselves at exhibitions and conferences.
Taking part in exhibitions and conferences is always a great way for companies to market themselves. But as an exhibition stand designer and manufacturer, we see lots of companies at events just going through the motions and not making the most of all the marketing opportunities around a conference or event. Read more on Maximise your company’s presence outside of the event hall…
As a believer that creative ideas change the world and mathematicians make it go round, I am wondering if the small world of marketing is becoming less about creativity and more about chemistry.